Promotions Producer and Director

> Wrote, directed, and edited promotions for Nickelodeon shows, including Guts, Clarissa Explains it All, All That, Legends of the Hidden Temple, My Brother and Me, Rugrats

> Produced, wrote, and directed Stick Stickly interstitials

My journey into the entertainment industry kicked off at a pivotal moment in television history, right as Nickelodeon Studios opened its doors at Universal Studios in Orlando, Florida, during the vibrant early ’90s. Fresh out of film school in 1993, I landed my first professional role as a promotions producer and director at this newly minted hub of creativity. Nickelodeon Studios wasn’t just a workplace; it was a groundbreaking venture that defined a generation’s cultural landscape, and I was right at the heart of it.

The early ’90s were a golden era for Nickelodeon, launching iconic shows that would become staples of ’90s kid culture. Being tasked with creating promotions for shows like Clarissa Explains It All, GUTS, Legends of the Hidden Temple, and My Brother and Me was both a monumental responsibility and an exhilarating challenge. Each project was an opportunity to push creative boundaries and connect with an audience that was as enthusiastic and imaginative as the content itself.

Beyond traditional promotions, I ventured into creating special content, including the memorable Stick Stickly and an immersive Nickelodeon interactive kids’ technology experience at Shea Stadium. These projects were about more than just engaging audiences; they were about creating interactive and memorable experiences that would leave lasting impressions on young viewers.

In 2014, I revisited my roots in children’s content by executive producing Santa Hunters for Nickelodeon, a project that rekindled my love for creating engaging, family-friendly content. This full-circle moment was a testament to the enduring impact of my early career days at Nickelodeon Studios, a time when creativity knew no bounds, and the possibilities seemed endless.

Nickelodeon Guts
Stick Stickly from Nickelodeon